Koji Design System
Koji is a link-in-bio platform that gives creators a digital storefront on social media platforms like Instagram and TikTok. They approached us to create a comprehensive design system that increases efficiency through a structured process. This is exactly what we gave them!
Creating a work-horse design system.
What We Did
We created a cross-platform design system that gives designers and developers the frameworks they need to create engaging product experiences.
How We Did It
We began by talking with the team to get real time user feedback around the challenges. We then added product design thinking to build a system that is constantly improving.
Accessibility
Any design system is only useful if it is accessible. While that perspective is typically user-focused, we felt it was two-fold. We wanted to make sure that we brought all of the internal teams along the journey through providing clear rationale, documentation, and education on the UX team's efforts in creating an accessible system.
Color Contrast and Content Accessibility
We focused on pressure testing all of our brands color systems, ensuring that we had sufficient contrast across buttons, input elements, headers, and themes overall. We also developed strategies for parsing all images and videos so that we can begin to provide alternative text and captions
